YOUR GERMAN-CHINESE PARTNER

Create Value and Happiness

We are developing new market access, long-term partnerships & business models between Germany and China.

For Brands & Manufacturers

Importers & Distributors

YOUR GERMAN-CHINESE PARTNER

Create Value and Happiness

We are developing new market access, long-term partnerships & business models between Germany and China.

For Brands & Manufacturers

Importers & Distributors

Current


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Delegation trip with Liang Yanshun, Party Secretary of the Anhui Provincial Committee

June 2025

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About HR Holdings


We are a German-Chinese company headquartered in Hanover with an operational presence in Beijing. Originating from trade between the two countries, we now bring together experience, contacts, and entrepreneurial activities under one roof.

What defines us?

Our services stem from more than just technical expertise. We understand the mindsets, expectations, and work cultures of both sides from our own daily experience. This understanding shapes how we make decisions, develop solutions, and collaborate with our partners.


For us, a good business deal is therefore characterized by two things: the value created and a collaboration that all parties involved are happy to continue. That's precisely what "Create Value and Happiness" stands for..

More about us ➔

Services

Three areas. One goal.

We connect trade, brand management and business development between Germany and China.

01


HR Trading

controlling the flow of goods

Import & Export of FMCG

Supply Chain Management

Quality management

Warehouse & Distribution

Go to section ➔

02


HR Branding

Establishing brands

Brand building & positioning

Sales & E-commerce

Local market leadership

Marketing & Communication

Reporting & Development

Go to section ➔

03


HR Ventures

Develop business opportunities

Participation & Investments

Joint Ventures

Strategic Cooperations

Market & trend analyses

Go to section ➔

Services

Three areas. One goal.

We connect trade, brand management and business development between Germany and China.

01


HR Trading

controlling the flow of goods

Import & Export of FMCG

Supply Chain Management

Quality management

Warehouse & Distribution

Go to section ➔

02


HR Branding

Establishing brands

Brand building & positioning

Sales & E-commerce

Local market leadership

Marketing & Communication

Reporting & Development

Go to section ➔

03


HR Ventures

Develop business opportunities

Participation & Investments

Joint Ventures

Strategic Cooperations

Market & trend analyses

Go to section ➔

LET'S TALK

Seize opportunities together.

Connecting markets.

HR Holdings GmbH

Maschstraße 7

30169 Hannover

Germany


49 (0) 511 2138 0714

office@hrholdings.de


Monday - Friday

10:00 - 16:00

Huarong Beijing Ltd.

1-14-893, Building 1, Beiyuan 1st Road

Tongzhou District, Beijing

VR China


86 (0) 152 1058 6189

WeChat ID: HRhuarong


Montag - Freitag

10:00 - 16:00 (China Standard Time)


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